DOING BUSINESS IN EMERGING MARKETS*

博士前期課程グローバル・スタディーズ研究科 - グローバル社会専攻

MZBD5150

コース情報

担当教員: BUGADOR Roderick

単位数: 4

年度: 2024

学期: 秋学期

曜限: 木3, 木4

形式: 対面授業

レベル: 600

アクティブラーニング: あり

他学部履修: 可

評価方法

出席状況

10%

授業参加

10%

リアクションペーパー

25%

レポート

30%

授業内期末試験

授業期間中

25%

詳細情報

概要

This course explores the past, present, and future of the nations, institutions, and people in the emerging market economies through the lens of their business environments and business actors. Primarily, the focus is on the South and Southeast Asian economies. Today, many nations in these economies are experiencing fast and high economic growth due to globalization and the availability of recent innovative technologies. Their industries can provide both low and high-end products independently or in collaboration with foreign partners. On the other hand, despite the improvements in these markets, various risks remain, such as political, social, cultural, economic, and geographical. Notably, these markets are volatile at times. Therefore, doing business in these markets needs a thorough understanding of the intricacies of their unique conditions and strategic business position in the global economy. The course deals with these issues by combining concepts, cases, and frameworks to analyze the nature of these dynamic economies. The analytical approaches will be problem-based learning, debate, and discussions.

目標

By the end of the course, students are expected to: 1. Develop an advanced understanding of the business environment of the emerging markets 2. Uncover the best practices that can be adopted by both local and global firms while operating in these markets 3. Understand the enormous potential of these markets in the global economy 4. Able to discuss and write about these markets in the context of global business 5. Identify research areas and topics for potential thesis projects

授業外の学習

Students are expected to read the cases and references introduced in each lecture. This is their preparation in order to contribute in the discussions based on those readings. (30 minutes) They should also try to remember and use the key terms/tools in the lecture to familiarize themselves in some discussions which will be led by the professor. (80 minutes) Students should also review the entire lecture by connecting the cases, theories, and frameworks that were introduced in the textbook and references. They can write and discuss them by relating the topic to current events or to any personal knowledge of an economy or company situation. (80 minutes)

所要時間: 190 minutes for each session

スケジュール

Part 1: Background of Emerging Market Economies Class 1. Emerging markets - Setting the Stage Review of individual research background and interests Orientation of different topics and procedures of the class
Class 2. 20th Century vs. 21st Century Industrial Revolution/Digital Revolution Expectations of Emerging markets and economies
Class 3. What is an Emerging Market? Characteristics on an emerging market economy and middle-class population
Class 4. Pictures of the Past: Historical Influences in Contemporary Asian Business Systems (Abrami, 2014) History and Politics that shape emerging economies
Class 5. Pathways to Economic Transformation: Common Characteristics of Emerging Markets Case - Uber (Bugador, 2019)
Class 6. Case Analysis Emerging Economy Multinationals Hydrola: A French Company’s Expansion into Emerging Markets
Class 7. What Makes Emerging Markets Attractive? Economic growth, Size of economy, Comparative advantages
Class 8. What Makes Emerging Markets Attractive? Middle class population, Diversity and culture, Young workers Market Potential Index
Class 9. Assessing Market Potential of Emerging Markets Average working age of the population, Open technology and innovation Case: Lenovo – The Global Challenger from an Emerging Market
Class 10. Review and evaluation; Report 1 Article review and discussions
Part 2: Selected Economies and Family Business Groups Class 11. Institutional voids in emerging economies (Khanna and Palepu, 2005) Starbucks in Russia – Challenges and Opportunities in an Emerging Market
Class 12. Emerging economy business groups (Bugador, 2015) Chery Goes to Brazil – Challenges for an Automaker in an Emerging Economy
Class 13. The Business System of India India and the world
Class 14. Indian Business Groups The Tata Business group, Reliance Group
Class 15. The Business System of Indonesia Indonesia and ASEAN; Start-ups and Innovation
Class 16. Malaysia Business Groups and banks State-owned enterprises
Class 17. The Business System of of Malaysia and Singapore History and Growth
Class 18. Malaysia Business Groups and banks State-owned enterprises, Grab
Class 19. The Business System of the Philippines History and Regional Issues; Cronyism
Class 20. Philippine Business Groups Ayala Business Group (Bugador, 2017); Business group emergence
Class 21. The Business System of Thailand Value-chain position; Tourism
Class 22. Thai Business groups CP Business Group
Class 23.The Business System of Vietnam History and recent growth
Class 24. Vietnamese Business groups VinGroup; State-owned enterprises
Part 3: Current development and Future of Emerging Market Economies Class 25. Managing Operations in Emerging Markets
Class 26. Digitalization and Structural Challenges Innovation potentials and recent developments
Class 27.The Future of Emerging Markets in Asia Research project report submission and presentations
Class 28. Research project report submission and presentations Final Exam

教科書

The textbooks for this class are not mandatory to buy but highly recommended as they serve as a guide of the lectures. The majority of the discussions will be based on cases, the latest research papers, and various data sources.

Doing Business in Emerging Markets

著者: Tamer Cavusgil, Pervez N. Ghauri, and Leigh Anne Liu

出版社: SAGE Publications Ltd., 2021
Asian Business and Management Theory, Practice and Perspectives

著者: Harukiyo Hasegawa and Michael A. Witt

出版社: Bloomsbury Publishing, 2019

参考書

Additional references will be provided by the professor through the online class materials folder. These will be given before each class.